"It is only when the tide goes out, that we will know who was swimming naked.” Warren Buffet
The management of crisis communication starts with the prevention and management of the alerts and “hotspots” of a brand (issues Management). aPortada has a wide knowledge of creating manuals for communication crises and contingency plans to minimize the effects and maximize the opportunities within any situation of crisis or emergency.
- Consultancy, audit and communication crisis manual
- Identification and training of spokespersons for crisis communication
- Practice crises
- Issues Management and alert management
- Contingency plans